NBA Trade Verdict

Trail Blazers Edge

Atlanta sent Buffalo's 1978 second-round pick to Portland on October 5, 1977 for Rich Laurel. The legacy archive entry also listed future considerations, but Portland, Atlanta, the league and Harry Glickman ledgers all show a one-for-one exchange, so this review removes the unsupported extra term. Atlanta released Laurel on November 28 before he played an NBA game for the Hawks; Milwaukee signed him four days later, and his entire NBA career lasted 10 games. Portland kept the pick through draft night and selected Keith Herron at No. 24, but Herron never played for the Trail Blazers. Atlanta claimed him on waivers from Portland on October 16, 1978, and he played 14 Hawks games before being waived the following September. Because that waiver claim was separate from the original trade, Atlanta's Herron games are not credited as the direct Laurel return. Portland gets a narrow edge for controlling a real second-round asset through the draft, but both original team-specific returns were limited.

October 5, 1977 Atlanta Hawks / Portland Trail Blazers Record confidence: High

Atlanta Hawks Received

  • Rights rights to Rich Laurel

Portland Trail Blazers Received

  • Draft Pick 1978 second-round pick (No. 24 Keith Herron; zero Portland games, later claimed by Atlanta)

Trade Analysis

The source-backed Package Is One-for-One

Portland, Atlanta and the league transaction ledgers all record the October 5, 1977 deal the same way: the Hawks sent their newly acquired 1978 second-round pick to the Trail Blazers for Rich Laurel. Harry Glickman's executive ledger matches that package. The legacy archive entry also included “future considerations,” but none of those authoritative records contains an additional consideration. This review removes the unsupported asset rather than preserving an unexplained extra term.

Atlanta Had Just Acquired the Pick

The second-rounder originated in Buffalo. On September 13, Atlanta traded Bill Willoughby to the Braves for Buffalo's 1978 second-round pick. Just 22 days later, the Hawks moved that pick to Portland for Laurel. That short chain is important because it prevents the pick from being treated as a long-held Atlanta draft asset. Atlanta converted it almost immediately into a player-rights bet.

Laurel Never Played for the Hawks

Portland had drafted Laurel No. 19 overall in the 1977 draft, but he did not make the Trail Blazers' regular-season roster. Atlanta acquired his rights in October and then released him on November 28. Laurel therefore produced zero regular-season games for the Hawks. Milwaukee signed him on December 2, and he played 10 NBA games for the Bucks, averaging 5.7 minutes and 2.4 points. Milwaukee waived him in January, ending his NBA career. Those 10 Bucks games do not help Atlanta's trade grade. The Hawks had already released him and received no downstream trade asset.

Portland Used the Pick on Keith Herron

Portland retained the second-round pick and used it at No. 24 in the 1978 draft on Keith Herron. That establishes the pick as a real draft asset rather than a paper return that disappeared before selection. The realized Portland outcome was still poor. Herron never played a regular-season game for the Trail Blazers. On October 16, 1978, Atlanta claimed him on waivers from Portland. Herron then played 14 games for Atlanta in 1978-79. He later had a stronger 80-game season with Detroit and finished his NBA career with 124 games, but none of those later games are Portland production.

Atlanta's Later Herron Claim Is Separate

There is an unusual circularity to the transaction chain: Atlanta traded the pick that became Herron, Portland drafted Herron, and Atlanta ultimately claimed him on waivers. This review keeps those events separate. Atlanta's 14 Herron games came from a 1978 waiver claim, not from the 1977 Laurel transaction. They are useful historical context, but they cannot be retroactively counted as the return for trading the pick.

The Difference Is Asset Control, Not Team Production

Neither side generated meaningful direct team-specific production from the original return. Laurel never played for Atlanta, while Herron never played for Portland. Portland's advantage is that the Trail Blazers controlled a second-round pick through draft night and selected a player who did establish an NBA career. Atlanta converted the same asset into Laurel and released him before he appeared in a game.

Final Verdict

Trail Blazers Edge, C-/D. Portland receives a C- because the second-round pick remained a usable draft asset through selection, even though Herron never played for the team. Atlanta receives a D because Laurel produced zero Hawks games and no downstream asset before being released. The gap stays modest because Portland also failed to realize on-court value from its return. Confidence is high on the one-for-one package and downstream chronology.

Research sources (9)